Award-winning nutritionist Rob Hobson writes cookbook to combat the health risks of ultra-processed foods (UPF), Detransform your life: free yourself from ultra-processed foods for good.
HarperCollins said it was “the first cookbook to address the very real health risks of eating a diet full of UPF.”
HarperNonFiction publishing director Katya Shipster has agreed a deal for UK and Commonwealth rights, with Dorie Simmonds of Dorie Simmonds Agency Ltd. Publication is planned in hardback and e-book on January 4, 2024.
The presentation text It reads: “Research shows that one in seven of us worldwide are addicted to ultra-processed foods (UPF). Often referred to as “healthy,” UPFs are everywhere we look: in our shopping carts, our children’s lunch boxes and our kitchen cupboards. Yet research has shown that these foods are synonymous with poor health and a host of chronic diseases, such as type 2 diabetes, cancer and cardiovascular disease.
“Freeing yourself from the grip of those cheap, convenient UPFs is one of the best things we can do for our health, but it can seem impossible to know where to start. Rob Hobson presents practical steps and delicious recipes to make your diet cleaner. and healthier, while remaining full of flavor.
“To help us navigate the modern food landscape, Hobson provides practical tips and effortless whole food swaps that will create quick meals, freezer favorites, sauces and snacks without the hassle, allowing for the entire family to embrace an untransformed life that is simple, satisfying and achievable. »
Hobson said: “It’s a privilege to have written this brilliant cookbook which addresses a pressing concern of our time: the impact of food manufacturing on our health. My aspiration was to create a single, comprehensive resource on my kitchen shelf, filled with recipes for unprocessed alternatives to ultra-processed foods.
Shipster said: “The continued widespread media interest in this topic this year has led me to completely review my family’s diet; I thought we were already doing well. However, keeping UPF out of my children’s school bags and our kitchen in general remains a major challenge. Rob’s brilliant, easy-to-follow book is the logical next step for anyone who wants to banish these foods for good but struggles to know where to start. And her recipes are absolutely delicious too.
Hobson is an award-winning registered nutritionist with over 17 years of industry experience. He founded RH Nutrition, a consultancy, and writes for various publications and appears on shows such as Channel 4’s ‘Food Unwrapped’. Alongside this, he consults for major international brands and is co-author of titles such as Detox cooking bible (Bloomsbury) and The art of sleeping (HQ).
